This article focuses on the category email list dismantling of the activity link, taking the link as a clue, connecting the overall page arrangement and interaction design of the activity, and trying to restore the whole process of the activity. Hope to bring you more inspiration and thinking. For a long time, I have been very interested in Pinduoduo's new promotion. On the one hand, Pinduoduo's new promotion activities often cause a lot of controversy because the category email list design of the activities is too simple and rude; According to the new data, these activities are all successful without exception.
Putting aside those controversial points, Pinduoduo's activities category email list are indeed worth learning from every operator. However, due to the lack of suitable opportunities, I have not been able to personally dismantle Pinduoduo's activities in detail. However, on the last night of 2019, when major platforms were broadcasting the New Year's Eve party, Pinduoduo launched a low-key New Year's Eve event. The category email list opportunity is still here. Pinduoduo's New Year's Eve event was jointly held with Hunan Satellite TV's "New Year's Eve Concert", and the event lasted only about 6 hours.
Although the event is short, the overall category email list style and link logic of the event are still in the same vein as before, and due to the micro-innovation in some aspects, this event is actually quite bright and has a certain dismantling value. Well, the nonsense ends here, and then enter the text. For the dismantling of this event, I will focus on the category email list dismantling of the event link, using the link as a clue, to connect the overall page arrangement and interaction design of the event, and try to restore the whole process of the event.